Overview

DiscountRx is a leading provider of discount pharmacy cards for healthcare providers, as well, as individual patients. DiscountRx provides financial support for prescription medications through discount saving cards for patients with limited or no insurance. The provided cards can be used at independent and retail pharmacies, including leading majoring pharmacies including Kroger, Costco, CVS, Walgreens, and Wal-Mart Pharmacies, across the United States.

DiscountRx needed a new website for their new business venture and TheeDesign we excited to opportunity to help them succeed.  Built on WordPress, TheeDesign designed and developed a mobile-friendly website that is attractive, competitive, and successful.

The Challenge

DiscountRx came to TheeDesign in need of a professional, brand new, and responsive website for their GetDiscountRx.com initiative. The main goal of the website being to provide discount pharmacy cards to the general public with a click of a button. The new site also needed to be competitive in driving traffic and executing conversions.

One of the key requirements was designing the website as something that they could show potential clients — both on the B2C side for users, and B2B side for healthcare professionals. The website needed to have a clear call-to-action for individual users and a bulk ordering system for the healthcare professionals.

The Solution

TheeDesign designed a fully-functional, mobile-friendly WordPress site that is able to compete against the client’s competition. We came up with a creative concept that focused on DiscountRx’s brand and sample list of approved medications.

In the new concept, we focused on developing a specific, simplistic, and modern landing page to drive more traffic to the website, as well as, guide the user to signing up for the cards. The landing page features a submission form front-and-center to capture patient information before redirecting it to a downloadable discount card.

The Result

DiscountRx’s new website is now designed to stay competitive in the growing pharmaceutical market. The new website uses WordPress content management system to manage, edit, and add new brand and generic prescriptions into the list of approved medications. Since the launch of the website, DiscountRx has seen a significant growth in their lead generation.

 

RX Discount Client web development in Raleigh, NC2