When done correctly, search engine optimization can be a cost-effective way to generate leads. That is why it’s important to understand what Google is looking for when optimizing your website. Our team points out updates in the Google Universe and tells you how to use it to your advantage.

getting website to rank

How To Get Your Website to Rank in Google Search - Part One

Your website needs to rank in a prominent position in the Google search results, otherwise you are losing potential customers. Statistics show, placement on page one of the search ranking is one of the dominating factors of a website and even a business’s success. Learn more about how you can improve your website on the Google search results page.

web analytics

Why Digging into Web Analytics is a Must for Website Owners

Website analytics provide direct insight into how your internet users interact with your website. You can determine how well your website is performing historically, and find ways to improve user interaction. However, don’t just look at your web analytics on the surface level. Dive deeper into the data to get a true understanding of your customers viewing habits.